Introduction

Desjardins Landscaping is a high-end residential landscaping business that offers everything from concept and design to installation and maintenance. With a focus on personalized service, they go beyond the little details to create unique, lasting outdoor spaces for every client. But when it came to marketing, they were facing a challenge: how to ensure their name was being seen and remembered in a crowded marketplace.

The Challenge

Traditional advertising methods like print and digital ads left the company questioning whether potential clients were really paying attention. “You don’t know if anyone is seeing your ads,” the founder and CEO, Keith Desjardins explained. “With promotional products you know your business is being seen, and you can personally hand out products to potential clients.”

They needed a way to boost visibility, strengthen relationships, and make a lasting impression - not just a fleeting one.

The Solution: Partnering with Mapleleaf Promotions

When it came time to explore promotional products, the company chose Mapleleaf Promotions because of the quality of service and attention to detail.

“High-quality products, fast turnaround time, transparent pricing and attention to detail and the customer’s needs,” they said. “That’s why we chose Mapleleaf Promotions.”

Together, they developed a merchandise strategy that would support both internal team culture and external client relationships.

The Products

The landscaping company selected a mix of apparel and client gifts that tied directly into their brand identity:

• Hoodies and shirts for staff: To create a polished, professional look on job sites.

• Cheeseboards for clients: A memorable, practical thank-you gift for homeowners who could use them while entertaining friends or enjoying peaceful moments in their yard.

• Calendars for networking: To stay top of mind all year long and ensure ongoing brand recognition.

The Impact

On Employees

Providing branded apparel had an immediate effect on the team. “It gives a more professional appearance, makes every worker feel like they are a part of something bigger, and creates brand recognition when they’re out in the field.” Keith exclaimed, employees felt proud to wear the company logo, and crews looked cohesive and trustworthy when arriving at job sites.

On Customers

The promotional products also helped foster client loyalty and word-of-mouth marketing.

“People love the cheeseboards to have parties with friends who like the work we did,” Keith shared. Branded gifts became conversation starters, subtly generating referrals in social settings.

On the Community

Even the simple act of employees wearing branded shirts contributed to brand recognition, an easy but effective way to make sure the business name is noticed throughout neighborhoods.

A Memorable Moment

One of the most rewarding outcomes came from seeing how clients used the branded cheeseboards. Guests would ask about the landscaping work while enjoying food and drinks, giving the company organic exposure that no ad campaign could buy.

Looking Ahead

The company isn’t stopping there. They’re already planning to expand their promotional lineup with branded banners for parades and events as well as water bottles for staff, continuing to invest in both community visibility and employee experience.

Conclusion

By working with Mapleleaf Promotions, Desjardins Landscaping found a way to make their brand unforgettable. High-quality apparel, thoughtful client gifts, and strategic giveaways turned into long-lasting impressions, stronger employee morale, and more referrals.

“Working with Mapleleaf Promotions was easy and impactful. Our merchandise has had a bigger effect on our business than traditional ads - it’s one of the best investments we’ve made.”