It's All About Athleisure

There’s no doubt that the rise of athleisure apparel has brought on some controversy. The increasingly blurry line between sportswear, casual wear, and in some cases even workwear can probably be understood, at least in part, as one of the more lasting effects of the Covid-19 pandemic. Let’s face it, we all got to wear our coziest leggings, joggers, and zip-ups as we clocked into our home offices for a couple of years, and we experienced just how comfortable life could be. So even though most of us have returned to our normal lives, shopping at the supermarket, working from the office or a local coffee shop, and attending in-person classes, we just haven’t been able to let go of the stretchy pants.

Love it or hate it, athleisure is here to stay. T-shirts and biker shorts aren’t just for the gym anymore. They’ve become staples in our everyday wardrobes as more and more people have embraced the idea that maybe we don’t have to choose between comfort and style. In this new world, maybe, just maybe, we can have them both.

So, how can your business hop on the trend? Whether you’re looking to outfit your employees or offer stylish swag to your customers, we’ve picked out our favorite customizable athleisure items.

1. Tees that will keep you cool

Our performance t-shirts are available in both mens’ and ladies’ styles, and your audience is gonna love them. These fitted tees are moisture-wicking and UV resistant, making them perfect for physical activity, but also incredibly easy to incorporate into an everyday outfit or even a work uniform.

2. Classy quarter zips

These thin, long-sleeve, quarter zips are ideal for a cool-weather run or as part of a laid-back fit. Like our performance tees, both the mens’ and womens’ versions provide protection from UV rays and they’re moisture-wicking, too! We love them for layering, or on their own as a long sleeve top!

3. The coziest pants

An outfit without comfy pants is just…sad. Our selection of joggers will have you feeling cozy in your Zoom meetings, grabbing groceries, and doing whatever you do! The Everyday Premium Ring-Spun Joggers are definitely more dressed-down, with their drawstring waistband and rib cuffs on the ankles, but we just love the zipper pocket on the back. And for ladies, the Elite Performance Fleece Pants are another option, with their straight-leg fit and colour-block striped design.

No matter how you feel about it, athleisure has changed the way we approach fashion and comfort. It has become more than just a trend, but a lifestyle choice–so why not embrace it? Choose comfort AND style by offering your audience custom-branded athleisure apparel!